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Facebook
3.5
Facebook

Facebook review

Facebook is a worldwide social network keeping its members interacting. It offers various options and possibilities. Initially, it was created as an online application aimed at communication needs of Harvard students or rather some of them. Then the participators of the community can share photos at school events and comment on them. Soon the tool became a runaway hit and spread to the public. Just imagine: by the end of 2011, the number of users exceeded 500 million. The main revenue comes from advertising, while for users the registration and all options are free of charge. Design and Usability 10/10 We’d rather consider this network as a utility because its functions really help to solve a range of certain tasks in addition to a simple connection. The interface is designed in blue. This color was chosen as far as the developer of the idea Mark Zuckerberg has peculiar eyesight distinguishing the only blue in the full-color spectrum. Our belief about the design is that it's really cool. Being upgraded from to time it remains within the initial main concept. The site has strong usability, and main navigation items are placed at the top of the page. Besides, the service reminds birthdays of friends, provides bookmarks. There is a block with settings allowing to enter the personal information. Also, a user can apply navigation for Wall (the information shown in the account) and Photos (arranging them in the files). Key Functions 10/10 Every registered member can search for friends and other people using a convenient form and invite them to join his account suggesting access to the information he is interested in. Facebook provides his members with the option of sharing various data privately or publicly. In addition, the user is notified about the activity of people which have the status of his friends or subscribed followers....

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Pros:

  • Free access and use
  • No installation is needed
  • Multiple options.

Cons:

  • There are fears that a third party gathers the personal data of users of Facebook
  • Complicated settings
  • Bothering advertising.
10.00
Design and Usability
10.00
Key Functions
9.00
Security
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Facebook Review: Social Media for Everybody

Facebook is a worldwide social network keeping its members interacting. It offers various options and possibilities. Initially, it was created as an online application aimed at communication needs of Harvard students or rather some of them. Then the participators of the community can share photos at school events and comment on them. Soon the tool became a runaway hit and spread to the public. Just imagine: by the end of 2011, the number of users exceeded 500 million. The main revenue comes from advertising, while for users the registration and all options are free of charge.

Design and Usability 10/10

We’d rather consider this network as a utility because its functions really help to solve a range of certain tasks in addition to a simple connection. The interface is designed in blue. This color was chosen as far as the developer of the idea Mark Zuckerberg has peculiar eyesight distinguishing the only blue in the full-color spectrum. Our belief about the design is that it's really cool. Being upgraded from to time it remains within the initial main concept.

The site has strong usability, and main navigation items are placed at the top of the page. Besides, the service reminds birthdays of friends, provides bookmarks. There is a block with settings allowing to enter the personal information. Also, a user can apply navigation for Wall (the information shown in the account) and Photos (arranging them in the files).

Key Functions 10/10

Every registered member can search for friends and other people using a convenient form and invite them to join his account suggesting access to the information he is interested in. Facebook provides his members with the option of sharing various data privately or publicly. In addition, the user is notified about the activity of people which have the status of his friends or subscribed followers. Reviewing the content passing through his account a user is able to like it, leave his comments. He can watch recommended video, join Facebook Groups and discuss particular topics. There is also an opportunity to post the thoughts on others' pages. Moreover, there is a communication channel available for conversation with one person and hidden from the others’ eyes.

This utility is a perfect way for businesses to represent their services or products and expand the target audience. The online connection with potential or existing customers helps to inform them about new arrivals, promotional deals, and sales. The feedback from followers allows improving the offer.

Security 9/10

Since the very beginning the users of Facebook can control information available for others. There are privacy settings which can be adapted as anyone wants. You can allow every person to see everything you do or provide only certain people with access to your data. It is possible to block some users preventing them from seeing the content and leaving comments at your account.

Though, we should mention some reasons for making users think that Facebook is not a secure social network if you are going to share your personal information. Unfortunately, it is not so easy to understand the security settings as far as many users find them complicated. And they are changed rather often, so you have to read those not easy to understand and apply instructions again and again. As a result, searching something on Google mentioning some data of a person who has a Facebook account, you can find his personal photos.

Conclusion

In general, Facebook improves the user experience and makes usage comfortable.

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